Webinar Program

Participating in webinars is a great way to demonstrate your thought leadership, network with other ELA members, and connect with potential clients from around the world. Our webinar program provides clients relevant information about legal trends, the current environment, or other compliance matters. Our target audience is human resource executives and in-house counsel.

If you have an idea for a webinar, let us know.

Best Practices

Have a planning call at least 4-6 weeks out from live event
Begin marketing the webinar invitation at least 2 weeks out
Participate in a tech session/last call at least 1 week out
Review list of audience pre-submitted questions 1 week prior to the live event
Goal of LIVE webinar is to show you are an expert on the topic so the audience idenitfies you as a resource to manage an issue.
For best results, keep content on slides to a minimum so the audience is listening to you, rather than reading your slides. (More extensive content can be provided in the Resource List for the audience.)
Have fun!

Checklist for Speakers

Content Preparation

Send headshot and bio
Communicate with your marketing team about webinar participation
Consider topics and collaborate with the group
Prepare slides and keep content to a minimum
Prepare questions for the moderator to ask
Keep in contact with the group via email
Invite relevant clients to attend

Ideal location conditions

Attend practice session from the same location and device as the live event
Avoid presenting from large rooms or public places where external noise can be a factor
Mute cell phone notifications
Mute computer notifications & close out other windows/programs
Plug computer into a charger
Have a glass of water close by
Present from a headset or handset, no speakerphone or cell phones
If using bluetooth headsets, make sure those are charged prior to the live event

Want to be a Moderator?

The Moderator plays an important role in planning and coordinating the webinar. During the live event, the Moderator is responsible for initiating conversations between speakers, monitoring time, engaging with the audience and more.

If you are interested in being a Moderator for an ELA webinar or would like to receive Moderator training, please email us at webinars@ela.law

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