Marketing Statistics

An overview of ELA marketing statistics including webinar, website, podcast, vlogs, and social media marketing data.


Last Publication Date: December 31, 2023

Next Release Date: March 29, 2024

Referral Reports

1 March 2025 - 31 May 2025

Use the buttons below to download the most recently released referral reports.  Referrals reported from 1 March through 31 May 2025 are included in this data.  Contact referrals@ela.law with questions or if you need assistance.   

PLEASE NOTE: The ELA released a new referrals reporting process in December 2024.  Please click here to review the tutorial and reach out to referrals@ela.law with any questions.  We are no longer accepting reporting referrals at referrals@ela.law.  This email is now being used exclusively to answer referral-related questions.

Webinar Highlights

1 September 2024 - Current

Webinar Activity at a Glance:

  • Total Number of Webinars – 17
  • Total Number of Registrants – 5,909
  • Total Number of Live Attendees – 2,705
  • Total Number of OnDemand Attendees – 810

Top Performing Webinars:


  1. 2025 ELA Year in Review: Canada (Alberta, British Columbia, Manitoba & Ontario), 2/11/2025 - 1,792 Registered, 898 Attended Live, 196 OnDemand 
  2. Shock and Awe: How To Understand DEI After Trump EOs, 3/19/2025 - 773 Registered, 376 Attended Live, 124 OnDemand 
  3. Employee Monitoring in Europe and Asia Pacific: Legal Standards and Privacy Considerations, 01/16/2024 - 389 Registered, 193 Attended Live, 56 OnDemand 

  • Africa/Middle East

    No webinars from 1 September 2024 - Current

  • Asia Pacific


    • 2025 ELA Year in Review: Asia Pacific (India, Indonesia, Japan), 01/15/2025 - 208 Registered, 85 Attended Live, 39 OnDemand
    • 2025 ELA Year in Review: Asia Pacific (China, Hong Kong, Malaysia, Singapore), 1/21/2025 - 364 Registered, 163 Attended Live, 54 OnDemand

  • Europe

    • Background Checks from a Nordic Legal Perspective - Dos and Don'ts, 09/25/2024 - 241 Registered, 149 Attended Live, 41 OnDemand
    • Navigating Restructuring and Legal Complexities in Germany, Italy & Spain, 10/01/2024 - 99 Registered, 46 Attended Live, 21 OnDemand
    • 2025 ELA Year in Review: Europe (England, France, Germany, Portugal), 2/18/2025 - 211 Registered, 50 Attended Live, 43 OnDemand

  • North America

    • Preventing and Responding to Union Organizing in the Nonprofit World: Strategies, Challenges, and Best Practices, 10/30/2024 - 389 Registered, 193 Attended Live, 56 OnDemand
    • 2025 ELA Year in Review: US Immigration Law, 01/16/2025 - 177 Registered, 82 Attended Live, 15 OnDemand
    • 2025 ELA Year in Review: US Employment Law, 01/22/2025 - 231 Registered, 83 Attended Live, 32 OnDemand
    • 2025 ELA Year in Review: US Labor Law, 01/30/2025 - 285 Registered, 106 Attended Live, 26 OnDemand
    • Shock and Awe: How To Understand DEI After Trump EOs, 03/19/2025 - 773 Registered, 376 Attended Live, 124 OnDemand
    • The Government’s Focus on Higher Education and the Rising Tide of Employment Law Challenges for U.S. Businesses, 04/22/2025 - 244 Registered, 103 Attended Live, 38 OnDemand

  • Latin America

    • 2025 ELA Year in Review: Latin America (Brazil, Colombia, Costa Rica, Mexico), 02/05/2025 - 119 Registered, 45 Attended Live, 18 OnDemand

  • Global

    • Employee Monitoring in Europe and Asia Pacific: Legal Standards and Privacy Considerations, 10/16/2024 - 389 Registered, 193 Attended Live, 56 OnDemand
    • Remote Work Revolution: Strategies for Global Success and Employee Well-Being, 11/06/2024 -  230 Registered, 63 Attended Live, 43 OnDemand
    • Responsible Social Media: Balancing User Rights vs Company Culture, 11//20/2024 -  296 Registered, 110 Attended Live, 36 OnDemand

Who is watching our webinars?

Podcast Highlights

1 September 2024 - 30 November 2024

(hover over desired content & click to view - scroll right or left on mobile to view all options)

Top Listening Countries

  • United States
  • Canada
  • United Kingdom

Top 3 Podcasts:

(published from Sept. 1, 2024 - Nov. 30, 2024)

  1. 617: Indonesia’s New Law No. 4 of 2024 on Maternal and Child Welfare - 91 downloads
  2. 630: The Restriction of the Use of AI Tools to Answer Interview Questions and Relevant Laws in Thailand - 83 downloads
  3. 618: Travel Tuesdays: Doing Business in Bermuda - 83 downloads

Total podcasts across 2 channels: 23

  • Africa/Middle East Podcasts

    1 Podcast


    Most Downloaded Episode from this Timeframe: 634: The Ratification of the Maritime Labour Convention (MLC) and Its Implications in the Angolan Legal System - 72 downloads

  • Asia Pacific Podcasts

    3 Podcasts


    Most Downloaded Episode from this Timeframe: 617: Indonesia’s New Law No. 4 of 2024 on Maternal and Child Welfare - 91 downloads

  • Europe Podcasts

    3 Podcasts


    Most Downloaded Episode from this Timeframe: 624: Whistleblowing in the Isle of Man - 72 downloads

  • Latin America Podcasts

    2 Podcasts


    Most Downloaded Episode from this Timeframe: 626: Travel Tuesdays: Doing Business in Mexico - 79 downloads

  • North America Podcasts

    13 Podcasts


    Most Downloaded Episode from this Timeframe: 618: Travel Tuesdays: Doing Business in Bermuda - 83 downloads

  • Moderators:

    Employment Matters

    Kato Aerts & Philippe Durand

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  • Growing Medium

    April 2020 over 1M podcasts (up from 500K in April 2018)


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  • Moderators:

    Asuntos Laborales

    Alexandra Aguilar & Francisca Corti

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  • Engaged Listeners

    80% listen to 7 podcasts per week

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  • Maximize Content

    Help leverage firm articles or regional white papers

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  • Quick to Produce

    A podcast is the best way to push out important content on a hot topic quickly

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  • Moderator:

    Employment Matters

    Peter Walts

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Vlog Highlights

1 September 2024 - Current

(hover over desired content & click to view - scroll right or left on mobile to view all options)

Vlog Activity at a Glance:

  • Total Number of Vlogs – 23
  • Total Views – 3,158
  • Total Impressions – 38,835
  • Total Click-Through Rate – 3.7%

*Impressions: How many times your video thumbnails were shown to viewers.

*Click-Through Rate: How often viewers watched a video after seeing an impression.

Top Performing Vlogs:


  1. Insights on Modern Slavery From a New Zealand Perspective - 134 Views
  2. 2024 Annual Conference: Right to Disconnect - 132 Views
  3. 2025 Year in Review Vlog Series: Ecuador - 91 Views

Social Media

1 September 2024 - 30 November 2024

Statistics:

  • Followers: +264 (Total 6,688 end of December, 2024)
  • Total Engagements: 478
  • Number of Posts: 30