Marketing Statistics
An overview of ELA marketing statistics from the previous years, including webinar, website, podcast, vlogs, and social media marketing data.
2022-2023 Statistics
As Reported at the 2022 Annual Conference
September 1, 2021 - August 30, 2022
Referral Reports
1 Sept 2022 - 31 Aug 2023
Use the buttons below to download the most recently released referral reports. To determine the best way for you to report/record referrals, click here.
ELA Website Highlights
Sept 1, 2022 - August 31, 2023
ELA Website Traffic Sources (Yearly Comparison)
This year: 9/1/22 – 8/31/23
- 37.3% Direct
- 52.3% Organic Search
- 6.3% Referral
- 2.7% Email
- 1.4% Social
Last year: 9/1/21 – 8/31/22
- 34.0% Direct
- 52.7% Organic Search
- 7.1% Referral
- 3.8% Email
- 2.5% Social
General ELA Website Highlights (Yearly Comparison)
This year: 9/1/22 – 8/31/23
- 53,262 sessions
- 32,817 users
- 123,050 pageviews
Last year: 9/1/21 – 8/31/22
- 66,532 sessions
- 48,715 users
- 151,768 pageviews
Top 5 Firm Pages
Top 5 Lawyer Pages
Top 5 Articles
- #MeToo: A Kenyan Perspective on Sexual Harassment in the Workplace - Anjarwalla & Khanna Advocates
- Employee Performing Imaginative and Creative Work not a Workman Under the Industrial Disputes Act, 1947 - Trilegal
- Principal Employer may be Required to pay Gratuity to Contract Employees - Trilegal
- Principal Employer not Responsible for Provident Fund Contributions with Respect to Contract Workers when the Contractor has Ultimate Control over the Affairs of its Establishment - Trilegal
- Supreme Court's decision in Jaypee matter clarifies various aspects under IBC - Trilegal
Webinar Stats
September 1, 2022 to August 31, 2023
Webinar Activity at a Glance:
1. Total Number of Webinars – 23
2. Total Number of Registrants – 8,138
3. Total Number of Live Attendees – 4,200
4. Total Number of OnDemand Attendees –
971
Top Performing Webinars:
- 2023 Canada Year in Review: Labor & Employment,
01/25/2023
1,080 Registered, 734 Attended Live, 130 OnDemand - 2023 US Employment Law Year in Review, 01/11/2023
705 Registered, 402 Attended Live, 92 OnDemand - Claims Arising From Remote and Hybrid Work: Executive Briefing From North America & Asia Pacific, 08/29/2023
587 Registered, 225 Attended Live, 121 OnDemand
Who is watching our webinars?
Vlog Stats
September 1, 2022 - August 31, 2023
Vlog Activity at a Glance:
1. Total Number of Vlogs – 28
2. Total Views – 3,227
3. Total Impressions – 41,260
4. Total Click-Through Rate – 1.9
*Impressions: How many times your video thumbnails were shown to viewers.
*Click-Through Rate: How often viewers watched a video after seeing an impression.
Top Performing Vlogs:
# total podcasts across 2 channels: 126
Top listening countries:
- United States
- Canada
- United Kingdom
Top 3 podcasts (published from Sept. 1, 2022 - Aug. 31, 2023):
- 426: Electronic Monitoring of Employees in Ontario - 279 downloads
- 512: SCOTUS Addresses Workplace Religious Accommodations: Title VII Compliance in the US -
273 downloads
- 470: NLRB Ruling on Confidentiality and Non-disparagement Clauses in the US -
263 downloads
Statistics and most popular episode by region
Social Media
Marketing Meetups
Visit our global marketers webpage for more information about our marketing meetings. You will find a list of all our global marketers that you can email directly from this page. View content from prior marketing meet-ups when guest speakers presented materials, and so much more!
2021-2022 Statistics
As Reported at the 2022 Annual Conference
September 1, 2021 - August 30, 2022
Referral Reports
Sept. 1, 2021 - Aug 31, 2022
ELA Website Highlights
Sept 1, 2021 - August 31, 2022
Webinar Stats
September 1, 2021 to August 31, 2022
Webinar Activity at a Glance:
1. Total Number of Webinars – 58
2. Total Number of Registrants – 12,665
3. Total Number of Live Attendees – 5,627
4. Total Number of OnDemand Attendees –
1,648
Top Performing Webinars:
- Year In Review: Canada, 2/24/2022
1,126 Registered, 563 Attended Live, 109 OnDemand - Year In Review: US - Employment, 1/13/2022
821 Registered, 332 Attended Live, 60 OnDemand - COVID-19 in the US: One Step Beyond, 2/22/2022
681 Registered, 384 Attended Live, 57 OnDemand
Region Specific Webinar Information
September 1, 2021 to August 31, 2022
Who is watching our webinars?
Vlog Stats
May 4, 2022 - August 31, 2022
Vlog Activity at a Glance:
1. Total Number of Vlogs – 8
2. Total Views – 329
3. Total Impressions – 2,000
4. Total Click-Through Rate – 2.7%
*Impressions: How many times your video thumbnails were shown to viewers.
*Click-Through Rate: How often viewers watched a video after seeing an impression.
Top Performing Vlogs:
Jump to...
Overall Stats
September 1, 2021 to August 31, 2022
Updated: September 22, 2022
# total podcasts across 2 channels: 148
Top listening countries:
- United States
- Canada
- United Kingdom
Top 3 podcasts (published from Sept. 1, 2021 - August 31, 2022):
- 297: Travel Tuesdays: Doing Business in California - 819 downloads
- 299: Travel Tuesdays: Doing Business in Argentina - 690 downloads
- 320: Updates to the Law on Sexual Harassment in the Chinese Workplace -
429 downloads
Podcast Data By Channel
September 1, 2021 - August 31, 2022
Updated: September 22, 2022
Social Media
Marketing Meetups
Visit our global marketers webpage for more information about our marketing meetings. You will find a list of all our global marketers that you can email directly from this page. View content from prior marketing meet-ups when guest speakers presented materials, and so much more!
2020-2021 Marketing Highlights
As Reported at the 2021 Annual Conference
September 1, 2020 - August 30, 2021
ELA Website Highlights
Webinar Stats
September 1, 2020 to August 31, 2021
Webinar Activity at a Glance:
1. Total Number of Webinars – 55
2. Total Number of Registrants – 18,009
3. Total Number of Live Attendees – 9,730
4. Total Number of OnDemand Attendees – 2,311
Top Performing Webinars:
- Employment Law in the United States: A Year in Review - 1,356 registered, 799 Attended Live, 143 OnDemand
- The Unimagined Strategic Plan: Remote Work and Vaccination Policies in the Evolving Canadian Workplace - 1,066 registered, 554 Attended Live, 129 OnDemand
- Employment Law in Canada: A Year in Review - 1,057 registered, 696 Attended Live, 185 OnDemand
Webinars: Participating Firms
Overall Stats
September 1, 2020 to August 31, 2021
Updated: September 24, 2021
124 total podcasts across 2 channels
Top listening countries:
- United States
- Canada
- United Kingdom
Top 3 podcasts (from Sept. 1, 2020 - August 31, 2021):
- Episode 279: COVID-19 Vaccination Developments at the Workplace in Malaysia - 768 downloads
- Episode 180: An Employer’s Duty to Investigate Complaints of Workplace Wrongdoing: Damned If You Don’t and Damned If You Don’t Do It Properly - 278 downloads
- Episode 220: Employees and Technology: Are They Putting Your Business in Danger?
- 242 downloads
Podcast Data By Channel
September 1, 2020 - August 31, 2021
Updated: September 27, 2021
Social Media
2019-2020 Marketing Highlights
As Reported at the 2020 Annual Conference
September 1, 2019 - August 30, 2020